Latest: Advertisers Will Prefer Facebook Inc (FB) To Google In 2018

By in Posted January 09, 2018



In response to survey by analysts at Cowen & Co., 50 senior ad buyers preferred to spend more on Facebook and Instragram in 2018 and 2019 compared to Google

YouTube currently remains the preferred digital video advertising platform while Facebook is fast catching up. 41% of respondents opined chose Facebook over YouTube for their video campaign.

Between Snapchat and Instagram, people prefer Instagram over Snapchat.

 

Read more about the Survey findings on:

https://www.cnbc.com/2018/01/04/cowen-facebook-vs-google-digital-ad-business.html

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